Scott ambushed his girlfriend, Erica, by buying up ad space for a lead banner and coordinating side banner on a site that she manages. He produced two love "ads" which asked "Erica, will you marry me?" accompanied by an image of the couple and a special note "you are the love of my life."
The story gets more interesting and has a happy ending. For the full story and to read about Erica's response, click here: http://adage.com/article/adages/romantic-a-marriage-proposal-banner-ad/234703/
Congrats to the couple and guys, if you're thinking of popping the all-important question (it's really the only one that matters) then let Scott be an inspiration for a creative proposal that's through and through "you" -- after all that's what she loves!